Tuesday, 28 January 2014 00:00

Entrepreneur Profile: Irving Johnson Creating Business Magic

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Irving 'Magic' Johnson went from running the point and winning five NBA rings to running Corporate America. Magic Johnson Development Corp. has been involved with everything from apparrel licensing, a Pepsi distributorship, has been a theater partner, helped develop Starbucks and T.G.I. Friday locations and is now part owner of the LA Dodgers among other ventures. Magic Johnson has definitely established himself as a legitimate entrepreneur and offers some tips on small business success.

  • “Business is business-you have to understand that and have that attitude.  If it were about charity, the business side wouldn’t last long.” 
  • “You have to be persistent in business, especially for me because, like I said, doors didn’t just open right away. I almost had to kick them down.”
  • “If you’re a competitive person, that stays with you.  You don’t stop.”
  • “Research your ideas. See if there’s a demand. A lot of people have great ideas, but they don’t know if there’s a need for it. You have to research your competition.
  • “But that is what the balance is. I understand when to give my time just to family, and when to give my time to business.”
Cavanaugh L. Gray

Cavanaugh L. Gray (cgray@ecafellc.com) is the Director of Business Development for The Entrepreneur Café, L.L.C (877) 511-4820.  For more information on what makes a great start-up or to read a chapter from his new book The Entrepreneurial Spirit Lives: 25 Tales to Help Entrepreneurs Start, Grow, and Succeed in Small Business log on to www.ecafellc.com.  For more information on how to start, grow and succeed in small business, ‘Like’ on Facebook, ‘Follow’ on Twitter @TheECafe or ‘Connect’ on LinkedIn.

Website: www.ecafellc.com