Chicago, IL – February 12, 2014
: Lifelong entrepreneur and Director of Business Development for The Entrepreneur Café, LLC has seen a lot in his 20 years of helping to develop small businesses. According to him new business owners can often find themselves intimidated or overwhelmed by the process. Startups often struggle to determine whether or not their concept or idea is viable. Business owners regularly face common management, marketing, finance and resource issues that can sidetrack or derail small business growth. Drawing on his expertise as a small business development specialist and a college educator in small business, Cavanaugh wrote The Entrepreneurial Spirit Lives: 25 Tales To Help Entrepreneurs Start, Grow and Succeed In Small Business. Last year the book made Ownerd’s list of, 50 Books To Inspire You On Your Entrepreneur and Business Growth Journey.
In The Entrepreneurial Spirit Lives, Cavanaugh brings his passion for the discipline of entrepreneurship to this collection of small business topics. The book offers practical and easy to follow small business advice along with downloadable and interactive end of chapter exercises. According to Cavanaugh, “Starting a business doesn’t have to be complicated, you just have to be willing to take the first step.” On the road to small business success, entrepreneurs will find themselves at different stages in their journey. The Entrepreneurial Spirit Lives: 25 Tales To Help Entrepreneurs Start, Grow and Succeed In Small Business is written for individuals looking to gain a better understanding of small business concepts, for startups looking to better navigate the entrepreneurial landscape, for smaller organizations looking to expand, and for entrepreneurs everywhere nurturing a dream!
In Chapter 2: Secrets of Small Business Success, Cavanaugh advises that there is no secret formula for developing a successful business. “A lot of businesses start off as hobbies, and it’s important for entrepreneurs to be involved in a business that they are truly passionate about.” Cavanaugh offers the following tips to anyone looking to start a small business:
• Determine if you have any hobbies that would translate well as a business.
• Identify what is most important to you at this stage in your life.
• Determine why you want to go into business for yourself? Is it for More Money, More Time, More Control or More Happiness?
• Lastly, it’s helpful to know how you would define small business success?
Cavanaugh L. Gray is the Director of Business Development for The Entrepreneur Café, L.L.C a small business development company based in Chicago, IL (Phone/Fax) 877-511-4820. To read a chapter from The Entrepreneurial Spirit Lives: 25 Tales to Help Entrepreneurs Start, Grow, and Succeed in Small Business or for assistance with your small business log on to www.ecafellc.com. For daily startup advice, ‘Like’ The Entrepreneur Café, LLC on Facebook
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